游客  (216.73.217.38)欢迎您

关注公众号 下载Reader CN | EN
首页 企业经济 图书详情
未购
中图号F27
语种ENG
出版年2002
出版信息 Wiley
EISBN 9780470854556
PISBN 9780471899495
版次 1
  • 介绍
  • 目录
In the 1980s, Michael Porter's seminal work on industry forces provided a powerful explanation for how the competitive environment constrained companies' opportunities for profit. Managers could identify the forces ranged against them and work out how to manage those forces to improve the company's earnings. The world today however lacks the certainty that Porter's work provided. Applying those same analytical techniques no longer gives the same confident answers, and the pace of change makes these answers obsolete almost before they are found. Kim Warren believes that the field of strategy has failed managers who have to make decisions in a dynamically complex world. In an attempt to swing the balance of probability away from failures and towards success, this book lays down a rigorous set of frameworks to capture strategic performance over time. Combining resource-based and competence-based approaches to strategy with the fundamentals of system dynamics the book provides a practical approach to strategy development and management which helps students and executives answer three questions: 1. Why has the historical performance of a business followed the time-path that it has? 2. Where will the path of future performance take us (if we carry on as we are)? 3. How can we alter that future for the better? MBA students and senior managers are in urgent need of a practical, fact-based, but rigorous approach for understanding how their organisations function and deliver performance over time. Competitive Strategy Dynamics offers a means for accomplishing this task and building a more confident and prosperous path into the future.

    1、需要使用阅读器才能下载,现在去下载安装;

    2、如已经成功安装,请刷新本页面;

    3、请下载安装最新版本的阅读器。如在使用中遇到问题,请尝试下载安装最新版本;

    打开阅读器